AA0 2019
Tradeshow
AAO is the largest orthodontic tradeshow in the U.S. This was our first big show after rebranding the company so we had to go all out. I created 8x10ft wall art, flyers, and handouts, designed and ordered several enamel pins, organized the booth layout/art placement, and created the photo booth assets.
Programs: Illustrator, Photoshop, InDesign, After Effects
AAO is a big deal in the orthodontic/dental world so it’s important to make an impressive showing. With ClearCorrect's recent rebranding, this year's AAO event presented the ideal platform to showcase our refreshed identity.
I designed all the wall designs for the booth. I also laid out the blueprints for the booth to ensure a seamless installation.
I designed 12 walls in total, with 4 main walls and several repeating side panels. Each main wall had a monitor station and a presenter, so most of the walls were designed to allow space for that.
Tradeshow Wall Designs
For our visiting the booth and exploring each station, we decided to give out enamel pins. I was responsible for designing the four unique pins as well as a card on which they could be collected and displayed.
Enamel Pins
Photobooth Gif Designs